You just heard that someone mentioned “content marketing”, but you know what it is, but you are embarrassed to ask anyone. Congratulations, this article is for you. The Content Marketing Academy is an online resource that provides all the information related to content marketing, thereby defining content marketing: Content marketing is a marketing technique used to create and distribute valuable, …
Whether you are talking about search engine optimization (SEO), pay-per-click (PPC), content creation, social media marketing, mobile strategy, or multi-channel analysis-digital marketing skills are now in great demand. The main priority of ordinary business is the generation of potential customers (63%), to prove the return on investment of its various marketing activities (40%), and to obtain sufficient budget for promotional …
Marketing automation is the use of software to automate marketing activities. Many marketing departments can automate repetitive tasks, such as email marketing, social media posting, and even advertising campaigns-not only to improve efficiency, but also to provide customers with a more personalized experience. Marketing automation technology makes these tasks easier. Marketing automation is a combination of software and strategy Best …
According to Statista data, as of August 2019, “30% of US Internet users between the ages of 18 and 34 said they have purchased goods through social media.” For online retailers, this information is crucial because Statista Millennials in the age group studied are extremely important groups of their attention, because their proportion of online shopping has reached a staggering …
Before talking about email marketing, a little bit about the story. The first email sent by Ray Tomlinson in 1971 or 1978 marked the beginning of the modern era of communications. The message is nothing special. A series of numbers and letters looks more like a password than a message, but its meaning is far-reaching. Email is sent from one computer to …
Small business market research is a difficult game. If you use Google “How to Conduct Market Research,” then you will encounter a long list of strategies that are difficult to use in a small business budget. Market research surveys Questionnaires Focus groups Competitive intelligence SWOT analysis Structured interviews. The list goes on. If you study market research techniques further, you can …
Mobile marketing is any advertising campaign that promotes products and services through mobile devices such as tablets and smartphones. Mobile marketing uses the functions of modern mobile technology, including location services, to customize marketing activities based on an individual’s location. Mobile marketing is a technology that can be used to create personalized promotions of goods or services for users who …
Is email marketing the top priority of your business in 2021? Are you looking for the best email marketing software? Choosing the right email marketing service can have a major impact on the success of the marketing campaign. In this article, we will review and compare the 7 best email marketing services for small businesses. Why Choosing The Best Email Marketing Service is Important? …
Did you know that there are 3 times more email accounts than Facebook and Twitter accounts combined? Or are you 6 times more likely to get clicks from emails compared to Twitter? As a savvy marketer, you may have seen reports showing that email has the highest return on investment of all marketing channels available, and you may be eager …
If you do not plan to actively promote your business online in 2021, then you have no money. But here is the problem: online marketing seems quite daunting and complicated. This can prevent even the most dedicated entrepreneurs from implementing online marketing plans. This is why the purpose of this article is to break down Internet marketing into the most …